If your food is great but the phone isn’t ringing, you’re in good company. Across Reddit, forums, and real conversations with caterers from Dubai to Ghana to the US, the same issue comes up: people don’t know you offer catering. Regular restaurant customers assume you’re dine-in only. Corporate clients default to big names or the first Google result. Wedding and event planners have a short list-and if you’re not on it and not easy to find, you’re invisible. This isn’t a branding problem. It’s a visibility problem. Here’s how to fix it, with no fluff.

Make catering impossible to miss on your website

Your site should scream “we cater events” from the first second. Put “Catering” or “Events” in the main navigation-not buried in a footer link. Above the fold on the homepage, add one clear line: e.g. “We cater weddings, corporate events, and private parties.” Then one primary button: “Get a quote”, “Request a proposal”, or “Order for your event.” Same wording everywhere. If a visitor has to dig to find out you cater, you’ve already lost most of them.

Use the same message everywhere else

Visibility only works if it’s consistent. Use that same line and CTA in:

  • Google Business Profile - In your description, lead with catering and your main services (wedding, corporate, etc.).
  • Instagram (or your main social) - Bio: “Restaurant + event catering. Get a quote → [link].”
  • Email signature - One line: “We cater events. Request a proposal: [link].”

One message, repeated everywhere, beats a fancy one-off campaign. You’re not building a brand story here; you’re making sure the right answer to “Do they cater?” is always “Yes, and here’s how to ask.”

Turn your physical space into a cue

If you have a physical location, make it obvious. A simple sign or poster: “We cater events-ask us” with a QR code to your catering page. Staff should know the line: “We do catering for weddings and corporate events-would you like a quote?” Train them once and keep a printed one-pager with starting prices or package types so they can hand something to interested customers.

One CTA to rule them all

Pick one primary action and use it on the site, GBP, social, and email: “Get a catering quote,” “Request a proposal,” or “Order for your event.” Link it to a single landing page or form. Don’t split attention between “Contact us,” “Get a quote,” and “Book now” unless they all go to the same place. Clarity beats variety.

Bottom line

Nobody knows you offer catering until you say it-repeatedly and in the same way. Put catering in the main nav and above the fold, use one clear CTA everywhere (site, Google, social, email), and train your team and space to reinforce it. Start with the website and Google; then add social and in-person. Your food does the rest once people know you’re an option.